Measuring Cultural Engagement: A Quest for New Terms, Tools, and Techniques
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This report summarizes a June 2014 symposium held at the Gallup Headquarters in Washington, DC, in partnership with the UK’s Arts & Humanities Research Council. Cultural researchers, practitioners, and policymakers from the U.S., the UK, and other countries met to review common assumptions, techniques, and challenges in measuring cultural engagement. The report offers expert guidance on how those measurements can refined and made more relevant to different stakeholder groups. 60 pps.
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